Our Expertise

Global Project & Spa Advisory is a strategy and project management consulting firm specializing in the wellness sector. We offer a comprehensive range of services, from spa and wellness center creation to project management, operational assistance, and international brand development. Our goal is to support our clients at every stage of their projects to ensure their success and growth.
Whether you are an established international group seeking to expand your presence in the wellness sector or an innovative startup looking for strategic or operational guidance, we are here to help you achieve your goals and reach your full potential.

Our Team

Patrick is the founder and CEO of Global Project & Spa Advisory. With 25 years of expertise, he played a key role in defining the evianSPA concept, including strategy, business planning, treatment offering creation, brand selection, and is currently overseeing the international development of evianSPA.
A graduate of AUDENCIA, Patrick's expertise is built on 15 years of experience in leading global consulting firms before pursuing his passion for the wellness sector. As a seasoned director at Arthur Andersen / BearingPoint, he managed major transformation projects for public and private entities such as the Ministry of Health, the City of Paris, CNES, Bloomberg, Saint-Gobain, and several hospitals.
Between 2009 and 2012, he served as General Manager of a Swiss luxury spa brand, overseeing its international expansion while maintaining brand quality and uniqueness. He developed projects and partnerships with 5-star hotels and resorts, palaces, and day spas in Istanbul, Antalya, Dubai, Cotonou, and Paris, where he directly managed all stages of a high-end spa's design, construction, and launch in 2011.
Since 2012, he has been defining and optimizing wellness offerings for private and public entities, spas, thermal centers, and brands, leading spa projects across Europe, Asia, and the Middle East. For evianSPA, he evaluates and supervises projects while ensuring quality and concept consistency in existing spas.
His expertise lies in service quality, complex project management, and balancing aesthetics, customer experience, and economic performance.
Specific Expertise : Project management, economic strategy, organization & planning, hotel spas, and the global wellness industry.

Christine Masson Nicolier
Wellness Expert, Spa Management, Treatments & Cosmetics
With 30 years of experience in the wellness industry, Christine Masson Nicolier began her career in Switzerland’s first beauty institute with its own laboratory, pioneering fresh cell-based cosmetics. After three years of training and earning a Federal Certificate of Competence, she continued her studies to obtain a Federal Master’s Degree in Aesthetics and Cosmetics.
Graduated in aesthetics, aromatherapy, Ayurveda, Reiki, and other techniques, her professional knowledge enabled her to collaborate with Clarins Switzerland for four years in launching and managing their first proprietary institutes.
A visionary and pioneer, she created the first wellness spaces combining naturopathy, massage, and aesthetics within fitness centers in Switzerland, managing four such spaces for five years.
From 2002 to 2012, she brought her expertise and talent to the Geneva-based spa and brand "After the Rain." A few months after its opening, she was appointed General Manager. In 2006, as "After the Rain" expanded globally, her mission broadened to include international partner training, operational procedures, team recruitment, site supervision, and spa launch support.
In spring 2012, she joined GPSA as a consultant specializing in wellness, spa, cosmetics, and thalassotherapy to enhance spa concepts, customer experiences, team efficiency, and organizational structures.
Testimonials
Laurent Sacchi
Executive Vice President, Danone
Chairman, Evian company (SAEME)

Since his crucial support during the creation of the evianSPA concept, strategy, and business model, Patrick has continuously demonstrated his expertise and commitment to our success. From identifying and negotiating iconic projects to managing every stage of design, implementation, and spa launch preparation, he ensures that our brand identity, premium positioning, and execution quality are preserved
He also oversees evianSPA’s operations by supporting our licensees, optimizing their business performance, developing their teams' skills, and offering unique and distinctive wellness experiences on an international scale.
Lionel Servant
General Manager, Hotel Le Negresco

I chose to call on Patrick's expertise to assist us in creating the spa at Hôtel Negresco in Nice. His deep knowledge of the wellness industry, his experience in luxury hospitality, and his ability to address both strategic and operational challenges allow him to support us confidently throughout the entire project.
Our goal is to offer our guests and the people of Nice the iconic spa they expect. Patrick is designing our spa with this vision in mind, innovating with excellence so that the concept, program, and experiences he develops remain true to our unique identity. He also helps us with project organization and interacts effectively with all stakeholders.
It is a pleasure to rely on his dedication, proactivity, and expertise, which are essential to the ambition of our project.
Zeki Dikmen
Co-founder & Managing Partner, Spa Soul

Patrick is a gifted negotiator and creative solution developer. He pays close attention to what you need and tries to capture the essence of your requests for his solutions. In other words, he doesn’t just create something temporary, but he also makes sure that it lasts long and reflects both sides' needs.
Sofiane Djadri
CEO Charme d’Orient

I had the opportunity to work with Patrick on international development projects. I particularly appreciated his listening skills, analytical mindset, and ability to find the best solutions to the challenges we faced.
Patrick is one of those rare people with whom working is both efficient and a real pleasure, fostering trust and collaboration.
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